《Business English》Buying and Selling PPT教学课件
第一部分内容：Learning Targets
1. Be able to use the words and phrases:
everyday, ladder, position, congratulate, including, account, be different from, in business, the meanings of, make sense,
move up, beef up, hear of
2. Learn something about business English and understand some differences between business English and normal English
3. To learn some key sentences:
·Buy something at a low price, and then sell it at a high price.
·It makes sense, right?
·If someone tells you he or she is moving up the ladder, you should congratulate this person.
·There are many more interesting business terms including…
·They steal money by making changes to the company’s accounts.
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Business EnglishPPT，第二部分内容：Lead in
Try to fill in the blanks according to these pictures.
Mr. Li is was a clerk in a big ___________.
He did his________ work very creatively and carefully.
One day, the president said, “now is the time to ________its business section. He _______ him ______ from a clerk to a business manager. His friends all _____________ him. He got a better ________ at work.
But years later, Mr. Li changed. He stole money by making changes to the company’s _________.
He lost everything ____________ his family.
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Business EnglishPPT，第三部分内容：Words and expressions
everyday adj. 每天的；日常的
ladder n. 梯子
position n. 位置；方位
congratulate v. 祝贺
including prep. 包括；包含
account n. 账目
be different from 与……不同
in business 在做买卖
the meanings of make ……的意思
sense 讲得通；有道理
move up 升级；提升；上升
beef up 加强；补充
hear of 知道
THINK ABOUT IT
Do you know any business terms in English ?
Is business English different from everyday English?
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Business EnglishPPT，第四部分内容：Presentation
Listen and read the passage.
English is the language of international business. Do you know that business English can be different from everyday English？In business, people sometimes speak English in interesting ways. You might not always know what they mean. Can you guess the meanings of the sentences below?
Look at this one: Buy low, sell high. It's a short and simple sentence. Buy something at a low price, and then sell it at a high price. It makes sense, right?
What does We're in the red this month mean？Does it mean everyone is wearing red clothes？No！It means the business is losing money. Business people usually write red numbers below zero and black numbers above zero. Pretty simple, right?
I am moving up the ladder may be difficult to understand. It means a person gets a better job or a better position at work. If someone tells you he or she is moving up the ladder, you should congratulate this person.
How about I have to beef up my report？We know that beef is meat from cows. If you “beef something up”，you make it big and strong — like a cow！This
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Business EnglishPPT，第五部分内容：Let’s Do It!
1.Read the lesson and find the meanings of these business terms.
1. Buy low, sell high.
(Buy something at a low price, and then sell it at a high price.)
低买高卖。
2. We’re in the red this month.
(The business is losing money.)
我们这个月出现了财政赤字（亏损）。
3. I am moving up the ladder.
(I got a better job or a better position at work.)
我找到一份更好的工作（我升职了）。
4. I have to beef up my report.
(I have to make my report stronger.)
我得让我的报告更有说服力。
5. He’s a fat cat.
(He’s a rich person.)
他是个有钱人。
6. The cook the books.
(They steal money by making changes to the company’s accounts.)
他们通过做假账窃取公司的钱财。
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Business EnglishPPT，第六部分内容：Language points
1. Buy something at a low price, and then sell it at a high price.
at a low/high price 意思是“以低价/高价……”，price常与介词at连用，表示“以……的价格”。
例：I bought this house at a price of 1, 000, 000 yuan. 我以100万的价格买下了这个房子。
2. It makes sense, right?
make sense意思是“讲得通；有道理，有意义”。例：This doesn’t make sense.
这一点都不合理。
Everything will start to make sense.
所有事都说得通了。
Do you think it makes sense?
你看这行得通吗？
3. If someone tells you he or she is moving up the ladder, you should congratulate this person.
congratulate为及物动词，意思是“祝贺”。常用结构为：
1) congratulate sb. on意思是“就……向某人表示祝贺”。
例：She congratulated him on the birth of his son.
她祝贺他喜得贵子。
He congratulated him on having passed the exam.
我们祝贺他通过了考试。
2) congratulate 后也可以加that从句。
例：I should congratulate you that you resisted the temptation.我应向你祝贺，你抵制住了这种诱惑。
congratulation为名词，表“祝贺”时，常用复数。
Congratulations! You have passed the examination.
恭喜！你通过了考试。
Congratulations on getting a new job!
祝贺你找到新工作！
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Business EnglishPPT，第七部分内容：Exercises
一、根据汉语意思完成句子。
1. 对于他们来说，在工作和日常生活中，有创意和乐趣是很重要的。
For them, it is important to be creative and have fun, both at work and in ________ life.
2. 史密斯先生从编辑提升为总编辑。
Mr Smith _____________ from an editor to editor in chief.
3. 我给他发去一个电报，祝贺他的成功。
I sent him a telegram, _____________ him on his success.
4. 这个农场有150英亩。
The farm _______ 150 acres.
二、汉译英。
1. 这不是你日常所见的鱼类。
This is not your everyday fish.
2. 她学习得很快，我们可以把她提升到一个更高的班上去。
She’s learnt so fast that we can now move her up to a more advanced class.
3. 公司打算增加我们的福利。
The company plans to beef up our benefit.
4. 这一切都开始变得有意义。
It all started to make sense.
5. 祝贺你获得百米赛跑第一名。
Let me congratulate you on your winning first place in the 100 metre race.
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Business EnglishPPT，第八部分内容：Summary
1. Learn some new words and expressions, such as everyday, ladder, position, congratulate, including, account, be different from, in business, the meanings of, make sense, move up, beef up, heard of
2. Learn something about business English.
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Business EnglishPPT，第九部分内容：Homework
1. Review Lesson 27.
2. Make a list of business terms and sayings in Chinese.
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